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In November of 2006, Sony Computer Entertainment (SCE) released the PlayStation®3 next-generation interactive entertainment system in Japan and North America, followed by a European release in March, 2007. The PlayStation®3 allows users to play games in High Definition, and view Blu-ray™discs with the internal Blu-ray™ Disc player. Users with an online connection can access the PlayStation®Network to download a wide variety of content including the latest games, free demos, original PlayStation® titles (Game Archives), game add-ons, and visual entertainment.

In August 2009 Sony Computer Entertainment unveiled the new PlayStation 3 computer entertainment system, featuring a slimmer, streamlined form and a 120GB Hard Disk Drive (HDD)

In 2005, SCE created Worldwide Studios (WWS), a global network bringing its talented internal teams together with the aim of developing highly innovative, exciting and immersive software titles for PlayStation platforms. WWS has produced critically acclaimed and international best-selling titles including MotorStorm®, Uncharted: Drake's Fortune™, Resistance 2 and of course the latest iterations of the evergreen Gran Turismo® franchise.

WWS has been a pioneer of Social Gaming on the PlayStation platform bringing hugely successful titles such as EyeToy®, LittleBigPlanet™, SingStar®, and Buzz™ to market.

Developed by WWS, PlayStation®Home is a ground-breaking 3D social gaming community available on PS3 that allows users to interact, communicate and share gaming experiences. By leveraging the power of PS3, PlayStation Home delivers overwhelming visual graphics and rich gaming social experiences only possible on the PS3 platform. Within PlayStation Home, users can create and customize their own unique avatars and explore virtual community in real time where they can communicate freely through text or voice chat. PlayStation Home users will not only be able to enjoy variety of entertainment content such as mini-games, videos and special events along with their friends, but will also be able to create their own community by using the "Club*2" feature to create clubs with other PlayStation Home users who share the same interests.

2009 saw the release of a raft of WWS developed titles for the PS3 including Killzone®2, inFAMOUS, Uncharted 2: Among Thieves™ and EyePet™.